6clickz is a media-buying shop with two creative strategists doing the work mostly by hand and a design team that's only halfway into AI. You already tried building the system yourself and hit the wall everyone hits: the markdown files got bigger, and the hallucinations started. What gets installed is the working system, built on a real database instead of a growing pile of prompts. Every client's ad history tagged, one creative strategy process your strategists run the same way for every account, on-brand statics in every language your clients sell in, and a dashboard where each client sees only their own account. Three months, built alongside you, with statics shipping before Black Friday.
From our call on October 14. A team that's mostly media buyers, two creative strategists working largely by hand, a graphic design team you're pushing toward AI, and one client running in fifteen countries. Two pieces of the call this proposal is built around:
"I tried to build a system on my own with my team, but I got stuck. My markdown files got bigger and bigger, and then the hallucinations started."
That's the most common failure mode, and it's an architecture problem, not a prompting problem. The fix is a company brain: data in a database, small focused skills on top, so no single prompt has to hold the whole agency in its head.
"Here in Central Europe most clients aren't doing creative strategy. They think a creative strategist is someone who produces ads for Coca-Cola. It's a huge gap."
A huge gap is a huge opening. The agency that walks into a pitch in Prague or Germany with a persona-level dashboard and a systemized strategy process stops competing on media-buying rates.
Every ad across every client gets pulled and tagged by persona, angle, emotion, and format, as specific as "parent of a child learning to brush," not "parent." Your strategists stop starting from a blank page and start from what the data says hasn't been tested yet.
The point isn't to outsource thinking to Claude. Hand people too much tooling too fast and you get slop. This gives your strategists a stronger foundation, and they keep the final call.
The default batch mix: 60% iterations on winning persona and format combos with a new angle, 20% reskins of winners into new formats, 20% net-new ICPs mined from Reddit, Google Trends, and client surveys. Reskins have the highest hit rate. New ICPs are where nobody else is looking.
One account on this exact process went from ~$200K to ~$1M a month in spend since June, with our ads averaging ~$115 CAC against ~$145 for the rest of the account.
Build it once at the agency level, then every client plugs in. Your fifteen-country client gets statics localized per market, which we already run in Bulgarian and French for my European clients.
And it's yours, not a subscription. No per-seat bill, nobody else holding your clients' data, and you can extend it whenever you want.
Four questions, four straight answers.
Yes. It's built multi-client from day one. Each client gets their own tagged history, brand bible, persona matrix, and batch output, all running off one system.
Yes. Role-based, client-facing views: each client logs in and sees their account and nothing else. Two of your clients already want to share the cost, and the client view is what makes this something you can bill for. It's also the single best closer I have on sales calls.
Yes. Screenshots of the dashboard and the ads are yours to show in Prague, Germany, anywhere. The stack itself (skills, prompts, architecture) stays inside 6clickz, which protects your edge as much as mine.
A company brain instead of giant markdown files. GitHub holds the skills, Supabase holds the data, Vercel serves the dashboard. Each skill pulls only what it needs from a table, so nothing bloats. Anyone on your team can point Claude Code at it and ask questions, and it's why I built my own instead of paying for HQ.
Three tranches. Foundation lands first because nothing downstream works without it. Production is where your strategists and designers start shipping. Optimization adds the client-facing dashboard, video, and landing pages.
Weekly calls in the build month, bi-weekly after, once your install is running and just needs tuning. Slack-embedded throughout, calls booked CET-friendly. I take a handful of consulting clients a quarter, so the work stays deep, not templated.
Heavier in month 1 because that's where the build happens. Lower after because your install runs itself with light calibration once it's built. 3-month minimum committed up front, no lock-in beyond it. Split across the clients who want in, it pays for itself fast.
So nobody's surprised in month 2. If any of these become important, we scope them separately.
The sprint pace, assuming we sign this week. Each item below is what's true at the end of that step.
SOW countersigned, M1 invoice paid. Slack channel created, kickoff booked CET-friendly.
GitHub, Supabase, and Claude Code set up. Meta, Anthropic, and fal.ai keys wired live on the call. Your first client's ad history pull kicks off and runs unattended overnight. You generate your first statics before we hang up.
Every ad tagged by persona, angle, emotion, and format. Breakouts and untested ICPs on the table. First system-built statics launched into the account.
Batches shipping on the 60/20/20 mix, localized per market, QC agents regenerating until clean. Your strategists run the process themselves, in time for Black Friday volume. We move to bi-weekly + Slack.
Remaining clients onboarded. Dashboard live with role-based client views, ready for your next pitch. QC tuning and feedback loop running.
Video pipeline live on real client footage, landing page plays for winning personas. Month 3 closes with a handoff doc and a "running it without me" checklist.
Everything's laid out above. If it's a go, I send the SOW + Stripe link the same day, and if you sign by Thursday we kick off Friday. Two of my Q4 consulting spots remain.
